Vol. 2 No. 1 (2026): Jurnal Manajemen dan Inovasi Kewirausahaan (JMIK)

Vol. 1 No. 4 (2025)

Published: 2026-02-26

Pengalaman Pelanggan sebagai Mediator Value Co-Creation dan Kepercayaan Pelanggan pada Kopi Kenangan

Andhy Tri Adriyanto, Galuh Wulansari (Author)

1-15

DOI: https://doi.org/10.64532/f6ksrz91

Brand Image Memediasi Influencer Marketing dan Keputusan Pembelian (Scarlett Whitening Body Lotion)

Putri Nur Cahyani, Erlina Dewi Endah Amaliyah (Author)

16-32

DOI: https://doi.org/10.64532/8xbj3215

Strategi Branding dan Inovasi Produk dalam Meningkatkan Daya Saing Nescafe Booth Purwodadi

Ervina Fauziah Salmana, Erlina Dewi Endah Amaliyah (Author)

33-50

DOI: https://doi.org/10.64532/rnns7f14
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Journal Description

Journal title: Jurnal Manajemen dan Inovasi Kewirausahaan
Initial: JMIK
Frequency: 4 issues every year (February, May, August, November)
DOI: 10.64532
Online ISSN:  3090 - 854X
Editor-in-Chief: Erlina Dewi  Endah Amaliyah, S.ST., M.M.
Managing Editor: Bonita Prabasari, S.Pd., M.Ak
Publisher: PT. Syalma Global Solution

The Jurnal Manajemen dan Inovasi Kewirausahaan (JMIK) is a peer-reviewed academic journal that aims to disseminate high-quality research in the fields of management, entrepreneurship, and related areas of accounting. The journal serves as a platform for innovative research that explores both theoretical and practical aspects of management practices, entrepreneurship, and organizational innovation.

JMIK focuses on the latest trends and practices in business management, entrepreneurial leadership, strategic decision-making, and organizational development. The journal encourages interdisciplinary studies that examine how these fields intersect and evolve in today’s dynamic global business environment. In addition to its emphasis on management and entrepreneurship, JMIK also explores the role of accounting in supporting entrepreneurial ventures and innovation, particularly in how financial management practices influence the growth and sustainability of new businesses. By providing a forum for high-impact research, JMIK aims to contribute to the development of effective business strategies and policies that foster entrepreneurship and innovation.

The journal seeks to bridge the gap between academic research and practical application, promoting the exchange of knowledge and ideas among researchers, practitioners, and policymakers to foster sustainable business development and entrepreneurial ecosystems.